Puregold Price Club, Inc. opened its Puregold Calumpit Bulacan branch as part of the company’s steady expansion across provincial areas in the Philippines, bringing its well-known “Tindahan ni Aling Puring” retail model closer to local communities. Founded in 1998 by entrepreneur Lucio Co, Puregold began as a small grocery store in Manila that focused on serving sari-sari store owners and budget-conscious shoppers through competitive pricing and bulk options. As the brand grew into one of the country’s leading supermarket chains, it established branches in key towns like Calumpit to provide accessible, affordable groceries, household goods, and wholesale items to residents and small business owners. The Calumpit branch reflects Puregold’s broader origin story of community-centered retailing, value pricing, and expansion into growth areas outside major metropolitan centers
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