Shakey’s Pizza Parlor Eton Centris Quezon City (October 2025)

 

Shakey's Pizza Box

Shakey’s Pizza, founded in 1954 in Sacramento, California, by Sherwood “Shakey” Johnson and Ed Plummer, is one of the earliest American pizza chains to combine pizza with a family-friendly dining experience and live music. Shakey, a former musician, earned his nickname from his nervous energy and love for performing, which inspired the chain’s signature casual and lively atmosphere. The first Shakey’s menu featured thin-crust pizzas, fried chicken, and beer, emphasizing a social, communal dining style rather than just quick takeout. The brand quickly expanded across the United States and eventually internationally, becoming especially popular in the Philippines, where it has grown into a well-loved chain known for its family-oriented restaurants and distinctive pizza flavors. Today, Shakey’s remains a pioneer in creating the concept of pizza parlors as a place for fun, music, and community dining.

Shakey's Pizza 50th Anniversary featuring Marian Rivera (Shakey's 2025)

Shakey’s Pizza marked its 50th Anniversary in the Philippines with a star-studded celebration featuring Marian Rivera, one of the country’s most beloved actresses and endorsers. Known for her charm and timeless appeal, Marian highlighted Shakey’s legacy as a family favorite and a go-to destination for gatherings over its iconic thin-crust pizzas, mojos, and fun dining experience. Her presence in the milestone campaign underscored Shakey’s enduring connection with Filipino families across generations, while also introducing the brand’s classic flavors and new offerings to younger audiences in a festive and memorable way.