Dr Pepper x Wonder Woman (Warner Brothers 2017)

 

In 2017, Dr Pepper partnered with Warner Brothers to celebrate the release of Wonder Woman, creating a limited-edition promotional campaign that tied the iconic soft drink to the legendary superhero. The collaboration featured specially branded cans and bottles adorned with vibrant Wonder Woman imagery, including her signature red, blue, and gold color scheme, as well as her iconic emblem. The campaign was designed to appeal to both comic book fans and general consumers, emphasizing themes of empowerment, courage, and heroism associated with the character. In addition to collectible packaging, the promotion included social media activations and in-store displays, making it a memorable tie-in that merged pop culture with a beloved beverage.

Dr Pepper x Wonder Woman - Batman v Superman Dawn of Justice (Warner Brothers 2015)

 

In 2015, Dr Pepper collaborated with Warner Brothers to promote Batman v Superman: Dawn of Justice through a limited-edition campaign featuring Wonder Woman. The promotion included collectible Dr Pepper cans and bottles adorned with striking imagery of Wonder Woman, highlighting her iconic costume and Amazonian strength, while connecting fans to the blockbuster superhero film. This marketing tie-in leveraged the growing popularity of the DC Extended Universe, combining the nostalgia and brand loyalty of Dr Pepper with the excitement surrounding one of the year’s most anticipated cinematic events. The campaign emphasized both visual appeal and fan engagement, encouraging collectors and movie enthusiasts alike to celebrate Wonder Woman’s role in the epic showdown between Batman and Supeman.