Byeon Woo-seok is the newest brand ambassador of Dunkin’ Philippines, announced on January 9, 2025. Known for his roles in Lovely Runner, 20th Century Girl, and Strong Girl Nam-soon, he joins fellow Korean stars like Cha Eun-woo, Kim Soo-hyun, and K-pop group ENHYPEN as endorsers of Dunkin’ PH. As part of the collaboration, Dunkin’ offered limited-edition Byeon Woo-seok photo cards for customers who purchase a “Double Large” drink from certain iced beverages during a special promo running from January 9 to 31, 2025. Also, Dunkin’ PH organized a fan-meet event called “DAYDREAMIN’: The Byeon Woo-seok Fan Meet” on July 19, 2025 at the Smart Araneta Coliseum, where ticket access was tied to purchasing Dunkin’ product bundles.
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