In October 2025, Starbucks Philippines launched a Halloween-themed Starbucks Card campaign, with the cards becoming available starting October 3. These spooky-season cards require a minimum activation of ₱300 and carry Halloween motifs, tying into Starbucks’ “Mystic Meow-loween” merchandise line. The campaign is part of Starbucks’ seasonal push with glow-in-the-dark drinkware and other Halloween merchandise also released in early October 2025. These limited-edition cards serve both as collectible items and functional stored-value cards for purchasing Starbucks products.
