2001 Build-a-Ronald (McDonald's)

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The 2001 Build-a-Ronald Happy Meal toys were a nostalgic and creative set released by McDonald’s, allowing kids to assemble their very own mini Ronald McDonald figure piece by piece. Each Happy Meal included a different part—such as the head, arms, legs, or accessories—encouraging children to collect the full set to complete the playful clown. With bright colors, signature features like the red wig and striped outfit, and fun, snap-together parts, the Build-a-Ronald toys captured the imagination of young fans while celebrating the iconic mascot in a hands-on, interactive way.

2001 Build-a-Ronald (McDonald's)

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Ronald McDonald is the cheerful, red-haired clown who has served as the official mascot of McDonald’s for decades, bringing smiles to children and families around the world. With his colorful outfit, oversized shoes, and friendly personality, Ronald represents fun, imagination, and the joy of sharing a meal together. Beyond his role in advertising, he is also the face of Ronald McDonald House Charities, helping support families with seriously ill children. Loved by generations, Ronald McDonald stands as a symbol of happiness, kindness, and community support.

2001 Ronald's Head Kaleidoscope - Build-a-Ronald (McDonald's)

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Ronald McDonald’s bright red wig is one of his most recognizable features, symbolizing the playful and energetic spirit of the beloved clown. Styled in a wild, curly fashion, the vibrant wig adds to his whimsical appearance and instantly signals fun and laughter to audiences of all ages. More than just part of a costume, the red wig has become a cultural icon, representing the joy, creativity, and lightheartedness that Ronald McDonald brings to every event, commercial, and charitable visit he makes.

2001 Ronald's Stripes Squirter - Build-a-Ronald (McDonald's)

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The stripes on Ronald McDonald’s trousers are a signature feature of his colorful costume, typically appearing as bold red and white vertical lines that add energy and playfulness to his look. These stripes not only enhance the whimsical appearance of the character but also create a sense of movement and cheer, aligning perfectly with Ronald’s fun-loving personality. Recognizable to fans of all ages, the striped design has become a lasting symbol of joy, entertainment, and the positive spirit associated with Ronald McDonald and his charitable outreach.

2001 Ronald's Trousers Binoculars - Build-a-Ronald (McDonald's)

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Ronald McDonald’s trousers are as distinctive and playful as the character himself, featuring bold yellow fabric with red and white striped accents that perfectly complement his vibrant clown ensemble. Designed to reflect the cheerful and energetic spirit of the McDonald’s mascot, these trousers have become a recognizable part of his iconic look. More than just costume wear, they contribute to the fun and approachable image that Ronald McDonald brings to children's events and charity appearances, embodying joy, imagination, and the heartwarming mission behind Ronald McDonald House Charities.

2001 Ronald`s Shoes Stamper - Build-a-Ronald (McDonald's)

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Ronald McDonald Shoes are iconic, oversized clown shoes famously worn by the beloved mascot of the McDonald’s brand. Bright red and instantly recognizable, these whimsical shoes symbolize fun, laughter, and the joy of childhood. Often seen in charitable events and performances supporting the Ronald McDonald House Charities, they have become more than just costume pieces—they represent a legacy of kindness, entertainment, and community support that has spanned generations.

2025 Original Squishmallows Happy Meal Toys (McDonald's)

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Kelly Toys Holdings, headquartered in Los Angeles was founded in 1986 by Jonathan Kelly. In an interview with Yahoo! Finance, Kelly stated that he came up with the idea for Squishmallows when he went to Japan and saw a variety of appealing toy products, including plush toys. Kelly and his team then spent several months creating a toy that emulated the “soft, cute, and kawaii” look of the Japanese plush toys. 

2025 Original Squishmallows Happy Meal Toys (McDonald's)

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In 2025, McDonald's delighted fans by reintroducing Squishmallows to their Happy Meals, following the success of the 2023 collaboration. This limited-time promotion, available from May 13 to June 9, featured 12 collectible plush characters, including returning favorites like Cam the Cat and Maritza the Cactus, as well as a new addition: Halley, the Intergalactic Axolotl. Each toy came with a scannable QR code, granting access to an exclusive digital game, enhancing the interactive experience. The campaign was met with enthusiasm, drawing both collectors and families eager to collect the soft, squishy toys that have become a global phenomenon since their debut in 2017 .

2025 Cookie - Squishmallows (McDonald's)

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Cookie the Flamingo is a charming and vibrant character from the Squishmallows collection, known for her bright pink hue and endearing personality. Part of the Sealife Squad, Cookie has been a favorite among collectors and fans alike. Her bio reveals a deep fascination with flora and fauna, aspiring to become a botanist to teach others about plants . Physically, she boasts fluffy wings of a darker pink shade and a pale grey-tipped beak, embodying the gentle grace of a flamingo. Over the years, Cookie has been released in various editions, including Valentine-themed versions with embroidered hearts and even a fuzzy variant in the Fuzz-A-Mallow collection . Her appeal transcends age, making her a beloved companion for both children and adults.

2025 Charles - Squishmallows (McDonald's)

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In 2025, Charles the Pickle made a delightful return as part of McDonald's Squishmallows Happy Meal promotion, captivating fans with his whimsical charm. This limited-time release featured 10 exclusive characters, including Charles, who sported his signature green hue, a mischievous wink, and a dapper mustache. Notably, Charles was among the characters debuting in this collection, adding to the excitement for collectors and enthusiasts alike . Each plush toy was accompanied by a scannable code, unlocking a digital game experience that enhanced the interactive appeal of the campaign. The collaboration tapped into the "kidult" trend, appealing to both children and adults, and mirrored the success of previous plush toy phenomena.

2025 Mirren - Squishmallows (McDonald's)

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Mirren the Moth is a delightful red Squishmallow from the Specialty Fantasy Squad, known for her warm personality and career coaching expertise. Introduced in May 2022 with collector number 1791, Mirren offers guidance to both seasoned professionals and first-time job seekers, even sharing her fool-proof resume writing system. Physically, she boasts a tart red body with fuzzy brown antennae and a white belly. Her wings mirror her body color, adorned with white spots and red curves, complemented by round black eyes with eyelashes, red cheeks, and a smiling black mouth. Mirren is available in various sizes, including 5", 8", and 12", and has been featured in exclusive releases such as a clip-on version and a McDonald's Happy Meal toy .

2025 Maritza - Squishmallows (McDonald's)

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Maritza the Cactus is a beloved Squishmallow known for her vibrant green hue, playful wink, and pink flower accent. Introduced in 2020 with collector number 619, she quickly became a fan favorite. Maritza is celebrated for her inclusive spirit, always welcoming new friends with warmth and kindness. Her design features a white belly, dark green stripes on her arms, and a cheerful expression, embodying her friendly personality. Over the years, Maritza has been released in various editions, including holiday-themed versions like the Christmas Maritza wearing a Santa hat, and special releases such as the "Besties" edition, highlighting her role as a supportive companion. Her enduring popularity reflects her message of friendship and acceptance, making her a cherished member of the Squishmallow family.

2025 Halley - Squishmallows (McDonald's)

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Halley the Intergalactic Axolotl is a newly introduced character in the Squishmallows lineup, making her debut in McDonald's 2025 Happy Meal promotion. Distinguished by her pastel purple and blue tie-dye body, Halley features delicate translucent wings and a shimmering, starry appearance, embodying a cosmic theme. As part of a limited-time collection, each Happy Meal includes one of 12 unique Squishmallow characters, with Halley being the exclusive new addition. Additionally, each toy comes with a scannable code that unlocks an exclusive digital game, enhancing the interactive experience for fans and collectors alike.

2025 Zumirez - Squishmallows (McDonald's)

 

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Zumirez is a lavender-colored bat Squishmallow introduced as a Hot Topic exclusive in 2022. With collector number 1860, Zumirez features upright ears, a purple belly, and a smiling mouth adorned with two white fangs. His wings and inner ears are also purple, and he has pink blushing cheeks. Zumirez's bio describes him as a lifelong vegetarian who enjoys making nachos loaded with three-bean chili, fresh avocado chunks, and gooey cheese. He is known for his welcoming and friendly personality, making him a favorite among collectors. Zumirez was released in an 8" size and has been featured in various collections, including the McDonald's Happy Meal toys. Over time, collectors have noted slight variations in his design, such as differences in ear placement and color shades, adding to his charm and uniqueness.

2025 Rorty - Squishmallows (McDonald's)

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Rorty is a turquoise-blue monster Squishmallow known for his playful and quirky design. He features a striped purple belly, a single eye, and a tuft of purple hair on top of his head. Rorty was released as part of the Halloween 2021 collection and has since become a fan favorite among collectors. Notably, some collectors have observed subtle differences between Rorty and his counterpart Morty, such as variations in the design of their teeth and hair. Despite these differences, both characters share a similar charm and have been featured in various sizes and editions, including clip-on versions and plush toys. Rorty's unique appearance and endearing personality have made him a sought-after addition to any Squishmallow collection.

2025 Rossi - Squishmallows (McDonald's)

 

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Rossi is a vibrant purple cheetah Squishmallow introduced in McDonald's 2025 Happy Meal promotion in Australia. With her distinctive pink spots and cheerful expression, Rossi quickly became a fan favorite among collectors. This limited-time release featured 10 exclusive characters, including Rossi, who sported her signature purple hue and playful demeanor. Notably, Rossi was among the characters debuting in this collection, adding to the excitement for fans and collectors alike. Each plush toy was accompanied by a scannable code, unlocking a digital game experience that enhanced the interactive appeal of the campaign. The collaboration tapped into the "kidult" trend, appealing to both children and adults, and mirrored the success of previous plush toy phenomena.

2025 Junie - Squishmallows (McDonald's)

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Junie the Banana is a beloved Squishmallow known for her cheerful personality and vibrant yellow appearance. Introduced in 2022 with collector number 1651, Junie is depicted as a half-peeled banana with four peels hanging around her body. Her top half is a lighter yellow, complemented by round black eyes and a smiling mouth. Beyond her classic design, Junie has been featured in various special editions, including a chocolate-dipped version with sprinkles released in the Select Series, a fuzzy variant in the Fuzz-A-Mallow collection, and a festive edition wearing a red trapper hat for Christmas 2024. In 2025, a Valentine’s edition showcased Junie with a red heart headband and a wink, available in 3.5" and 11" sizes. Her bio highlights her enthusiasm for organizing her annual family reunion, complete with a delicious barbecue and fun outdoor games, embodying her warm and inviting nature. 

2025 Cam - Squishmallows (McDonald's)

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Cam the Calico Cat is a beloved Squishmallow character and the first-ever released in the Squishmallow line, making him a cornerstone of the brand's history. Introduced on March 1, 2017, Cam is a white cat adorned with distinctive black and brown patches, embodying the classic calico pattern. His gentle expression and soft, squishy texture have made him a favorite among collectors and fans. Over the years, Cam has been released in various sizes, including 2", 3.5", 7", 7.5", 8", 11", 13", and 16", as well as in themed editions such as a purple hat variant and a peace sign version, showcasing his versatility and enduring popularity. As the mascot of the Squishmallows brand, Cam's charm and history continue to endear him to fans worldwide.

2025 Cookie - Squishmallows (McDonald's)

 

Did you know?

Cookie the Flamingo is a charming and vibrant character from the Squishmallows collection, known for her bright pink hue and endearing personality. Part of the Sealife Squad, Cookie has been a favorite among collectors and fans alike. Her bio reveals a deep fascination with flora and fauna, aspiring to become a botanist to teach others about plants . Physically, she boasts fluffy wings of a darker pink shade and a pale grey-tipped beak, embodying the gentle grace of a flamingo. Over the years, Cookie has been released in various editions, including Valentine-themed versions with embroidered hearts and even a fuzzy variant in the Fuzz-A-Mallow collection . Her appeal transcends age, making her a beloved companion for both children and adults.

2025 Charles - Squishmallows (McDonald's)

 

Did you know?

 

In 2025, Charles the Pickle made a delightful return as part of McDonald's Squishmallows Happy Meal promotion, captivating fans with his whimsical charm. This limited-time release featured 10 exclusive characters, including Charles, who sported his signature green hue, a mischievous wink, and a dapper mustache. Notably, Charles was among the characters debuting in this collection, adding to the excitement for collectors and enthusiasts alike . Each plush toy was accompanied by a scannable code, unlocking a digital game experience that enhanced the interactive appeal of the campaign. The collaboration tapped into the "kidult" trend, appealing to both children and adults, and mirrored the success of previous plush toy phenomena.

2025 Mirren - Squishmallows (McDonald's)

 

Did you know?

 

Mirren the Moth is a delightful red Squishmallow from the Specialty Fantasy Squad, known for her warm personality and career coaching expertise. Introduced in May 2022 with collector number 1791, Mirren offers guidance to both seasoned professionals and first-time job seekers, even sharing her fool-proof resume writing system. Physically, she boasts a tart red body with fuzzy brown antennae and a white belly. Her wings mirror her body color, adorned with white spots and red curves, complemented by round black eyes with eyelashes, red cheeks, and a smiling black mouth. Mirren is available in various sizes, including 5", 8", and 12", and has been featured in exclusive releases such as a clip-on version and a McDonald's Happy Meal toy .

2025 Maritza - Squishmallows (McDonald's)

Did you know?

 

Maritza the Cactus is a beloved Squishmallow known for her vibrant green hue, playful wink, and pink flower accent. Introduced in 2020 with collector number 619, she quickly became a fan favorite. Maritza is celebrated for her inclusive spirit, always welcoming new friends with warmth and kindness. Her design features a white belly, dark green stripes on her arms, and a cheerful expression, embodying her friendly personality. Over the years, Maritza has been released in various editions, including holiday-themed versions like the Christmas Maritza wearing a Santa hat, and special releases such as the "Besties" edition, highlighting her role as a supportive companion. Her enduring popularity reflects her message of friendship and acceptance, making her a cherished member of the Squishmallow family.

2025 Halley - Squishmallows (McDonald's)

 Did you know?

 

Halley the Intergalactic Axolotl is a newly introduced character in the Squishmallows lineup, making her debut in McDonald's 2025 Happy Meal promotion. Distinguished by her pastel purple and blue tie-dye body, Halley features delicate translucent wings and a shimmering, starry appearance, embodying a cosmic theme. As part of a limited-time collection, each Happy Meal includes one of 12 unique Squishmallow characters, with Halley being the exclusive new addition. Additionally, each toy comes with a scannable code that unlocks an exclusive digital game, enhancing the interactive experience for fans and collectors alike.

2025 Zumirez - Squishmallows (McDonald's)

Did you know?

 

Zumirez is a lavender-colored bat Squishmallow introduced as a Hot Topic exclusive in 2022. With collector number 1860, Zumirez features upright ears, a purple belly, and a smiling mouth adorned with two white fangs. His wings and inner ears are also purple, and he has pink blushing cheeks. Zumirez's bio describes him as a lifelong vegetarian who enjoys making nachos loaded with three-bean chili, fresh avocado chunks, and gooey cheese. He is known for his welcoming and friendly personality, making him a favorite among collectors. Zumirez was released in an 8" size and has been featured in various collections, including the McDonald's Happy Meal toys. Over time, collectors have noted slight variations in his design, such as differences in ear placement and color shades, adding to his charm and uniqueness.

2025 Rorty - Squishmallows (McDonald's)

 

Did you  know?

 

Rorty is a turquoise-blue monster Squishmallow known for his playful and quirky design. He features a striped purple belly, a single eye, and a tuft of purple hair on top of his head. Rorty was released as part of the Halloween 2021 collection and has since become a fan favorite among collectors. Notably, some collectors have observed subtle differences between Rorty and his counterpart Morty, such as variations in the design of their teeth and hair. Despite these differences, both characters share a similar charm and have been featured in various sizes and editions, including clip-on versions and plush toys. Rorty's unique appearance and endearing personality have made him a sought-after addition to any Squishmallow collection.