White Rabbit Candy is a classic milk-based confectionery originating from China, known for its creamy, chewy texture and distinctive edible rice paper wrapping. The candy was first produced in 1943 by the Shanghai Guan Sheng Yuan Food Company, which later became part of the Bright Food Group. Over the decades, White Rabbit has become an iconic Chinese brand, symbolizing nostalgia and tradition, and has expanded globally with various flavors such as red bean, matcha, and coffee. Its signature white packaging featuring a cartoon rabbit remains instantly recognizable to generations of consumers worldwide.
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