The drop featured a specially designed “bag & polo uniform charm” item that blends the convenience-store’s iconic branding with collectible appeal. It included a miniature bag resembling 7-Eleven’s signature utility tote, paired with a mini-polo shirt charm styled in the brand’s green, red and orange tri-stripe palette—paying homage to the store’s uniform aesthetic. The release leaned into streetwear/collectible culture, making it a crossover item rather than standard merch; fans could clip the charm to bags, keys or wear it as a pendant accessory. Because it tapped into nostalgia (for longtime 7-Eleven shoppers) and stylised branding, the piece quickly sold out in many locales and became a sought-after item for both brand enthusiasts and fashion-led collectors.
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