BINI — already known as “the Nation’s Girl Group” in the Philippines — continues to strengthen their brand‑ambassador role with Super Crunch, the savory snack line under Prifood. Their collaboration first produced the catchy jingle “Super Crush,” which helped fuse BINI’s vibrant pop appeal with Super Crunch’s snack‑culture identity, building a strong resonance among fans (the “Blooms”) and snack lovers alike. According to recent updates, the partnership has been renewed, signaling that more “snackakabaliw” promos, content, and possibly new flavor or product tie‑ins are on the horizon — meaning BINI remains a central part of Super Crunch’s marketing and outreach efforts.
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